Fortuna Online Zakłady Bukmacherskie signed a cooperation agreement with the Polish Ski Association (PZN). Under the agreement, the bookmaker became the official sponsor of the Polish National Team in Ski Jumping.
Ski jumping is undoubtedly the Polish national sport. Thanks to numerous individual and team successes, jumps have been held in the rankings of disciplines that capture the greatest attention of fans in the country for many years. A similar tendency is also noticeable in the bookmaking industry. Bets on the results of ski jumping competition from year to year are increasingly popular among Fortuna’s customers. In the winter season, this sport is one of the top five most frequently chosen by Fortuna’s customers. We strongly believe that the good streak of Polish ski jumping will last a very long time, and our sponsorship and the widest range of jumping bets on the market will allow this discipline to enter even the top three most betted sports in Fortuna, says Konrad Komarczuk – President of Fortuna Online Zakłady Bukmacherskie
We are very happy to cooperate with a new partner. This is a step in the right direction, strengthening the financial stability of the Polish Ski Association. Companies from the bookmaking industry all over the world strongly support clubs, associations and entire disciplines because, for obvious reasons, they want to promote through sport. I have no doubt that both for Polish skiing and for Fortuna, the cooperation started today will bring many benefits – said PZN President Apoloniusz Tajner.
Fortuna’s promotional activities in the upcoming World Cup season in ski jumping will be supported, among others, with TV campaign, press advertisements and social media channels. The Digitals agency is responsible for the conception and implementation of communication activities. Fortuna is also a sponsor of the official Fan Zone during the inaugurating season of competitions in Wisła.
Fortuna Online Zakłady Bukmacherskie is a leading, legally operating bookmaking company, part of the Fortuna Entertainment Group, the largest betting group in Central and Eastern Europe, with 20 years of market experience in Poland, the Czech Republic, Croatia, Romania and Slovakia. For years, Fortuna has been supporting Polish sport, sponsoring, among others, Legia Warszawa and football games Fortuna 1 Liga.