This major new partnership, for City’s men’s and women’s teams, builds on eighteen months of Marathonbet as the Club’s Official Global Betting Partner. Marathonbet branding will be added to the training kits of City’s men’s and women’s senior teams.
The partnership was launched at the City Football Academy as City players Sergio Aguero, Bernardo Silva, Gemma Bonner and Megan Campbell joined Pep Guardiola to unveil the new kit branding.
Since the two organisations began working together in summer 2018, Manchester City and Marathonbet have collaborated on a number of exciting fan initiatives, with Marathonbet becoming a key component of the City matchday for fans at the Etihad Stadium and those following around the world.
Most recently Marathonbet also marked its launch in Nigeria by partnering with City to bring the Club’s trophy tour, featuring all six trophies won by the men’s and women’s team last season, to fans in the country.
Omar Berrada, Chief Operating Officer at Manchester City, commented, “Launching our first training kit partner is a significant moment for Manchester City and we are delighted to be doing this with our existing partner, Marathonbet. The last eighteen months of partnership have been extremely positive for both organisations and we are pleased to recognise this success by expanding our relationship together.”
Natalia Zavodnik, CEO of Marathonbet, said: “It’s been a privilege to be alongside Manchester City as their Official Betting Partner during one of the most exciting chapters in the club’s recent history. We have been offering fans around the world the chance to benefit from our unique giveaways, competitions and once-in-a-lifetime opportunities, and we are delighted to be strengthening our partnership today as Marathonbet also becomes the club’s first ever Official Training Kit Partner.”